Services

ResearchResearch

Our resort research is based upon market surveys and consumer research. We identify what is achievable based upon current market trends. Creating market transparency with high data quality is our competitive advantage. Accurate forecasting is what defines our research value. Our research team has a particular expertise across international emerging real estate markets. E360 offers the following customized research services:

  • Market Opportunity Analysis
  • Feasibility Analysis
  • Demand Analysis
  • Pricing Strategies
  • Target Market Analysis

Our resort research recommendations are based upon 1000′s of relevant local market data points used for developers, investors, bankers and real estate development consultants to make informed decisions. We would appreciate the opportunity to discuss market trends with you at your request.

Capital Advisory, Structuring and Cash Flow Modeling

Subsequent to Research completion, E360’s models illustrate potential project profitability for the various scenarios developed as a result of the market findings. Each monthly project life span model includes phasing, timeline, timing, revenues, costs, capital and equity structure, profitability and rate of return by capital source. We believe it’s not only critical to perform research and learn your market, but also to map the findings, model them financially and analyze the project potential, then lay out the options for how best to structure and execute the deal.

  • Capital Advisory
    • We meld together the intentions and vision of our Client with the market intelligence, positioning, sales and marketing, project program, site plan, revenues and costs, then determine the optimal strategy, structure and flow of capital through the project’s life cycle.
  • Capital Structuring and Cash Flow Modeling
    • Combing all inputs, the cash flow and capitalization model scenarios analyze the various options for executing a project and map out how to successfully move through capitalization and execution.

MarketingMarketing

E360 is leading the industry in research based Marketing strategy and execution. The overall vision and concept for a project comes to life through market intelligence and provides the foundation for the marketing strategy, consumer messaging and plan execution.

  • Project Positioning: E360 establishes market strategy and positioning inspired by demand based research in order to create a competitive advantage. This includes an overview of the psycho-graphic motivators of the target market, uncovering their behavioral attributes that drive the sales and marketing language and messaging. This is an extension of the research conducted to further uncover the market positioning that will resonate with the buyer and provide direction for the marketing plan.
  • Sales and Marketing Strategy: E360’s strategy development helps guide the best minds on target market, market conditions and competitive demand drivers. We believe a strategy must be founded in the reality of conditions today so we will be prepared to compete tomorrow.
  • Sales and Marketing Execution: E360 believes that all Execution Plans require thoughtful tracking, analytics and discussion. E360 will ensure we reach the right people with the right message.

SalesSales

E360 works with the Research and Marketing teams to provide insight into marketing tools and messaging to effectively manage sales conversion percentage. The team focuses on identifying gaps in the sales conversion to maintain market share.
Our sales services include:

  • Sales Team Recruiting
  • Database and Language Training
  • Consumer engagement programs
  • Sales process development
  • Rental management programming and implementation
  • Ongoing Sales Training and Management