OUR TEAM

We Know Real Estate Marketing

Our team of experts are fully accredited by Google in Analytics, Tag Manager and AdWords. Our tech stack is fully integrated into the campaigns we customize for communities.

Amanda Gales, MBA
Marketing Director

As Director of Marketing, Amanda is responsible for driving success by working closely with clients to generate custom marketing strategies to achieve their goals. For the last 6 years, Amanda has been in real estate marketing – helping builders, developers, and brokerages exceed their lead generation objectives with a strong ROI. She graduated from Florida Atlantic University (FAU) with a BBA in Management and Marketing in 2011, and received her MBA from FAU in 2014. She is an active member of the Urban Land Institute (ULI) and the National Association of Home Builders (NAHB).

When not chasing approvals and deadlines, Amanda enjoys chasing waterfalls and hiking the beautiful mountains surrounding Asheville.

Certifications

Google Analytics
HubSpot Marketing Software

Bowman Kelley
Director of Technology

As Director of Technology, Bowman’s focus is on programming for performance. He is responsible for all web development, server and design updates at Element-360.

Bowman has over 20 years experience in the IT and web development disciplines. His technical expertise includes using LAMP Stack and WordPress, PHP/SQL, Javascript and various CSS frameworks. He is extremely familiar with web and file server administration and maintenance, email and database technologies.

Bowman went to Eton College and Cambridge University where he read Modern and Medieval Languages. He enjoys spending time with his two kids and playing the bass in his spare time.

Talk with him about new integrations!

Certifications

Advanced Google Analytics
Google Tag Manager

Lara Hamilton
Analytics Manager

Lara has been working in the Digital Marketing and Analytics Industry for 8 years, having worked in the fitness, fashion, cryptocurrency, nutrition, and car wash industries. She has also worked as a copywriter and content creator. She graduated Summa Cum Laude from Boise State University with a Master of Music Performance in Voice in 2021, whilst on a full-ride sports scholarship. She has her Google Analytics 4 Certification and regularly attends digital growth conferences.

She is also pursuing high-level trail running and ski mountaineering in her spare time, aiming for the Australian Olympic Ski Team in 2026.

George Havranek, MBA
Data Scientist

As our exclusive data warehousing and CRM consultant, George is developing our proprietary tracking system to provide enhanced digital marketing analytics on home buyers and sellers for clients.

Naturally, this role leads into the CRM related services that we already provide.

George has over 20 years of business intelligence experience and is fascinated by the idea of visualizing data. He is an expert with Python, SQL, R, Javascript and more and he graduated with his MBA from Loyola University, New Orleans.

Speak with him about natural language programming and API’s.

Chad Martin
President

For the past 15 years Chad has studied the digital experience for real estate buyers and sellers across the globe. As the founder and owner of Element-360, he leads the development of systems and methodologies to improve the quality of leads. His real estate marketing career began at Intrawest as a customer and market analyst. His team manages the digital lead generation campaigns supporting more than $10 billion in gross sales across 16 countries over the past 10 years. Chad volunteers with the Small Business Association as a SCORE Mentor. He was recently awarded the Sky-High Growth award and a 40-under-40 recipient.

Several of the real estate brands he has supported include the Intrawest portfolio across 3 continents, Crescent Communities portfolio, Westin Residences, Four Seasons Residences, East West Partners, Hard Rock Hotel, The Related Group and more.

Chad is an active member of the Urban Land Institute (ULI) and National Association of Home Builders (NAHB). He currently participates on two ULI councils including the Market Trends and Residential Neighborhood Development council. He established Element-360 as a Google Partner in 2012, Google Analytics certified, and Google AdWords certified. Chad graduated from Western Colorado State University with a double major in Business Administration and Organizational Psychology.

Certifications:

Google Adwords
Google Analytics