Our Beliefs

Our Beliefs

Endless Experimenting Improves Performance

We are continually pushing the limits with what is possible for our campaigns. We attribute many successes to our testing and experimenting over the last 10 years.

A Well-Rounded Perspective Lowers Risk

With a strong marketing strategy and brand, an audience is likely to see multiple marketing initiatives prior to responding. That overlap should be taken into consideration when making important business decisions about marketing campaigns and setting business goals.

We’re Here For You

We are a small and agile firm ready to jump in. Whether you have a question about how to maximize your ROI or how to use Google Analytics, we’re here to help.

Optimization Processes are Critical

We have developed proprietary data driven processes that will continually improve our clients campaign performance. Optimizing this data is critical to see improvement.

Our Industry Experience Creates a Competitive Advantage

We have archived the industry for the last 10-years across 12 countries. We have extensive knowledge of what’s working and not working in real estate marketing and are able to create unique opportunities for our clients.

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Follow Us For the Latest Industry Insights


New 2023 Local Search Ranking Factors via @DarrenShaw_ has landed

Notable movers + shakers:
#10) Proximity of Address to Centroid ⬆️ 260%
#14) Dedicated Page for Each Service ⬆️ 186%
#21) Links from Locally-Relevant Domains ⬆️ 257%

Via @whitespark https://whitespark.ca/local-search-ranking-factors

Online publishers want compensation for the use of their content in AI tools and look to be on a collision course with tech companies such as Microsoft and Google https://www.wsj.com/articles/publishers-prepare-for-showdown-with-microsoft-google-over-ai-tools-6514a49e via @WSJ

Google recently updated their SEO Link Best Practices Documentation

As someone obsessed with internal linking, here are 3 quick observations that jumped out! 🧵1/7

Don’t underestimate the power of internal links 🔗

>They help visitors navigate more effectively through your site.
>They tell Google what your pages are about and which ones are important.
>They can quickly achieve some of the same ranking outcomes as external link building.

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Client Spotlight: Edge-on-Hudson is a 2021 award winning residential mixed used development located on the shores of the Hudson River in Sleepy Hollow, NY. The community offers a rivertown vibe, biking, hiking, parks and more. Come check out the river views under the Manhattan skyline!www.edgeonhudson.com/ ... See MoreSee Less