Element 360

The Pew Research center just released a report on high growth in amount of tablets adult internet users for January. The number of owners grew from 10% of the population in December 2011 to 19% in January 2012. Pew is reporting a 2± margin of error on this survey. Who owns tablets? The survey results Read more…

Each year E360 likes to review expected areas of opportunity for international real estate related to our North American, Central American and Caribbean markets. In the US there is more market transparency than in Central America and Caribbean markets. Given the lack of mls transparency across much of the Central American and Caribbean markets we Read more…

As many of you know November and December can start to slow down for the real estate industry. E360 wanted to address a broader look at when people are most likely to be searching for real estate in our markets. So we pulled the top destination real estate search volume keywords in the US, Mexico, Read more…

David Truly, Ph. D. Professor at Universidad de Autonoma de Guadalajara covered details on the baby boomer target market for Mexico on November 17th in Rosarito, Mexico. E360 was in attendance while also being honored to speak about targeting baby boomers on the internet for international real estate buying. Here is our brief covering Dr. Truly’s Read more…

Youtube offers some great real estate internet marketing opportunities to optimize your videos. It is very easy and Google loves Youtube! Right from the start you get SEO benefits from adding a title. The keywords and readability are important points for titles. It is important to remember that people will be reading it so don’t Read more…

The International Real Estate Summit was held in Panama City, Florida this month and the event was full of all the right people focused on the latest emerging international real estate trends. E360 was invited to speak on Internet Marketing and its relevance in International Real Estate. Below is an incredibly consolidated look at the Read more…

Predicting how people will find you by targeting the right keywords can be a challenging exercise. It’s a big deal because buyers are spending more time than ever researching the market before making such large purchase decisions. According to Google in 2011, 90% of all consumers go online to research products prior to making large Read more…

There are certain indications we are looking for when partnering with projects in international destinations. Many second home buyers and real estate investors have a longer list of requirements than ever before. We are going to discuss some of these criteria and undiscovered destinations matching the criteria. Access is a key attribute we consider whether Read more…

Goldman Sachs launched it’s “Next 11” fund investing in developing countries such as Pakistan, Turkey, Bangladesh, Egypt, Iran, Mexico, Nigeria, Pakistan, the Philippines, South Korea and Vietnam. The success that BRIC’s have sustained and concerns about their ability to maintain similar future growth has some fund managers looking further into frontier markets. Castlestone Management launched Read more…

Recently we discovered some interesting statistics regarding Realtor internet marketing trends that we wanted to share. The 2011 NAR Member Guide reported the following: 1. 90% of Realtors do not have a blog. 2. The average spend by a Realtor on a website is $250 per year. 3. Realtor’s only recieve 3% of their business Read more…